Social Media Coordinator
Job Title: Freelance Social Media Coordinator
Reports to: Marketing Director
Freelance, Hourly Contractor: (starting at $20/hr, ~5 hours/weekly)
- Content Calendar Development:
- Create and manage monthly content calendars for The Z, developing content for our social media channels (currently Twitter, Facebook, TikTok)
- Stay informed on upcoming events, partner events, and brand initiatives and incorporate into calendar as directed.
- Coordinate with marketing director to gather necessary content ahead of deadlines
- Stay informed on emerging trends in social media marketing and content creation, looking for opportunities to align to trends, experiment and uplevel the brand across social media
- Content Creation:
- Produce & edit high-quality, engaging content for various social media platforms, including Instagram reels, stories, images, videos, and written posts.
- Write copy for post captions aligned with campaign objectives, and link to ticketing
- Design consistently branded templates for social media posts (graphic & video) for The Z’s events & festivals
- Assist in creation of digital and print materials as needed
- Plan and execute rehearsal and production content shoots, including concept development and scheduling.
- Attend evening rehearsals and events as needed for live updates and content collection.
- Reporting & Analytics
- Provide monthly reports with tracking of online engagement, click-throughs, follows, shares and more
- Meet weekly with Marketing Director for event and planning updates
Preferred Requirements:
- Experience with Canva/Photoshop, TikTok & Meta platforms
- Experience in content marketing for the arts, entertainment, or events
- High levels of motivation and perseverance, enthusiasm for the arts and The Z’s mission, plus skills and confidence to express
- Powerful storyteller: written, verbal, and visual
- Demonstrated track record of creating social campaigns to steer new audience acquisition, and deepen engagement.
- Outstanding project management skills
Interested candidates should email a cover letter, resume and links to relevant social media materials to [email protected]